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Luxury Italy Tours

Curated Adventures

Honest Pricing

Conscientious Travel


The TRUE experience

Your big ideas – designed by our specialists and delivered with meticulous attention to every single detail. Just sit back and enjoy the experience.

We offer an open book pricing approach and our transparency is one of the reasons so many first time clients become lifetime clients.

Whether it’s supporting conservation programs, sustainable hotels or expert local guides, you will have a positive impact on the people and places you visit.

The Fishers

Our family are hooked on Italy and Molly‘s passion and knowledge means she keeps finding us something new. The latest trip was in the Dolomites – Rosa Alpina is the dream. Officially our favourite hotel ever. We’re going to Puglia next but we have to wait until next year for that!

Why We Love Italy




A tour of Italy’s countryside is best explored by car, journeying through each distinctive region as you wind from city to city. Drive through the vineyards of Tuscany, the winding valleys of Umbria and the coastal towns of Puglia on a self-drive private tour of Italy. As Italy’s most beloved car, hiring a Fiat 500 is an obvious choice, although not essential. Immerse yourself in ‘la dolce vita’, wind down the windows and search out the hilltop villages that are the essence of the Italian countryside and perfect for luxury travel in Italy.


Beyond the indulgence of pasta, pizza and parmesan, Italy produces high-quality food and is home to some of the world’s best restaurants. Local produce is always the flavour of the day, with chefs proudly championing dishes unique to each region. In true Italian-style, the locals stay true to the idea that all good meals must be washed down with good wines. Fortunately, these are also served in abundance.


Often overlooked in favour of the Alps, the Dolomites are a truly magical mountain range that must be explored. Visiting these mountains can easily be combined with a relaxing getaway on the Italian Lakes in the summer. Elsewhere in Italy, Tuscany needs no introduction. Sicily acts as a vessel of Mediterranean culture from historical cities to volcanic landscapes. The Amalfi Coast promises unparalleled mountainous, seaside scenery and private luxury, and the azure waters of Sardinia will make you believe you’ve been teleported to the Maldives.


Etched into the landscape of Italian cities lie the stories of the country’s rich history, which can be explored on any of our Italy private tours. Rome is simply a snapshot of the country’s past and the capital city takes at least three full days to only begin scratching the surface. Unearth the historical heritage of Venice, the city of canals anchored by ancient pylons, by walking through old squares and cobbled streets. Or, marvel at the visual grandeur of Florence with a local guide and float down the River Arno; learn about the origin of the Renaissance, discover Dante and unearth the history of famous piazzas. And what better way to soak up the grandeur of the Vatican by enjoying a private tour with exclusive access to the Sistine Chapel without a single other person.

Need to know


Capital City


Local Time


Local Currency


National Dish


Largest City

When to go

  • Best
  • Good
  • Mixed
  • Jan
  • Jul
  • Feb
  • Aug
  • Mar
  • Sep
  • Apr
  • Oct
  • May
  • Nov
  • Jun
  • Dec

Independent guest reviews

Travelling with TRUE

Curated Adventures

Honest Pricing

Positive Impact

Full Support

Financial Protection

Unrivalled Private Access

Start planning your bespoke luxury travel itinerary by contacting one of our destination specialists.

Call +44 (0)203 137 1247

Call +1 (0) 800 635 8124


The TRUE rating


These accommodations are the best of the best, showcasing top hospitality, exceptional design and world-class food, in the most exclusive locations around the world.


A very high standard of five-star properties, with top-notch service and a wide range of amenities and experiences ensuring an unforgettable stay.


These four to five-star accommodations offer the high level of service that our team look always look for, with a range of facilities on offer.


Four-star properties which offer enough amenities for a comfortable stay. We may offer these for a more price-competitive option, or in more remote areas which don't offer the most luxe hotels.


These properties won't necessarily offer all of the typical luxurious facilities, but will always provide memorable experiences, from camping out in the bush to climbing up to a treehouse.